It’s the characters that interest people.” “The Sherlock Holmes novels have been a business since ‘The Seven-Percent Solution,’ and some have been better than others. “I don’t think anyone objects as long as you maintain the quality of the book,” Mr. And instead of going off to find the new Ludlum, they figure they’ve got this formula and will continue to use it.” Publishers, like executives in other creative fields, want Nos. “Series and big-name authors have tended to work well. “Publishing does look to the past to see what will work in the future,” said Sara Nelson, the editor in chief of Publishers Weekly. The estate’s post-mortem publishing game plan is reminiscent of licensing and other deals for dead stars like Elvis Presley, Marilyn Monroe and Babe Ruth, and the film industry’s comfort with familiar franchises. “People expect something from a Robert Ludlum book, and if we can publish Ludlum books for the next 50 years and satisfy readers, we will,” said Jeffrey Weiner, the executor of Mr. Andrews, dead since 1986 but selling well thanks to novels in her name written by an uncredited author Ernest Hemingway, whose estates issued several books after his suicide and Tom Clancy and Clive Cussler (both quite alive) who diverted from their skin of solo thrillers to create series written in conjunction with, or solely by, others. His estate has borrowed from the examples of V.C. I’ve spent 30 years writing books and building an audience.’ ”
He said, ‘I don’t want my name to disappear. “One day we were talking about what would happen when he was gone. “This goes back to 1990 or ’91 when Bob had quadruple bypass,” said Henry Morrison, the agent for Mr.
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